Контакт
Как се пазарува?
Доставка
Наръчник за пазаруване
Airbus vs. Boeing
Английски език
56 b
До 30 дни за връщане на стоки
Клиентите са закупили също
/
С меки корици
9.82
€
19.20 лв
A tour-de-force take on the fabled Airbus vs. Boeing arch-rivalry and decrypting the relative strategy playbooks of the two Transatlantic rivals & aerospace giants from 1970s to 2020. It deciphers Airbus' meteoric rise in the narrow body aircraft market from a virtual industry underdog to a worthy & equal adversary within a span of 3+ decades and Boeing's fall from grace following the 737MAX disaster. Business & Product Strategy have been the core pivots & anchors around which it has been structured. It analyzes as to how the battles have panned out with the decryption of tactical execution as well as strategy brilliance and faux-pas'. The book is meant for anyone seeking actionable insights & practical lessons in Business Strategy from the two Aviation Giants operating with highly contrasting playbooks and is going to be akin to a thrilling ride in a barnstormer's airplane providing a bird's eyeview of the high octane aerial action from the top.
If you love aviation and/or are smitten by strategy then this is the passenger seat for you to grab...
Hop in!
Информация за книгата
Английски език
Подарете тази книга днес
Лесно е
1 Добавете книгата в количката си и изберете Доставка като подарък 2 В замяна ще ви изпратим ваучер 3 Книгата ще пристигне на адреса на получателяМоже би ще Ви заинтересува
/
С твърди корици
28.17
€
55.10 лв
/
С меки корици
28.27
€
55.30 лв
/
С меки корици
39.03
€
76.33 лв
/
С меки корици
6.97
€
13.64 лв
Здравейте! Аз съм Libroamiko, вашият книжен съветник.
Как мога да ви помогна?