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This book addresses "the missing link" between theoretical CSR concepts and everyday management practice. It acts as a guide to awaken managers to the advantages of adopting a CSR "mindset" when developing sustainable business strategies. The book consists of three parts: 1) A theoretical realm which defines the main concepts and addresses key aspects, 2) A practical realm which establishes the key concepts and rationale for the adoption of a sustainable CSR approach, 3) An educational realm which proposes how to incorporate the concepts into teaching and training.§