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Analysing Thorntons based on different strategic models

Language EnglishEnglish
Book Paperback
Book Analysing Thorntons based on different strategic models Roberto Niesing
Libristo code: 15764504
Publishers Grin Publishing, January 2017
Seminar paper from the year 2008 in the subject Business economics - General, grade: 1,0, University... Full description
? points 44 b
18.03 €
35.27  лв
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Seminar paper from the year 2008 in the subject Business economics - General, grade: 1,0, University of Glamorgan, 29 entries in the bibliography, language: English, abstract: The assignment analyses the position of Thorntons. This company is a very famous chocolate manufacturer in the UK. But struggled to meet customer demand in recent times. The following models were used: - Strategic orientation of companies (Porter) ; - Bowman's competitive strategy options (Bowman); - PEST / STEP analysis; - 'Five Forces' model; - Resource Audit; - Value Chain analysis

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About the book

Full name Analysing Thorntons based on different strategic models
Author Roberto Niesing
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 26
EAN 9783668343023
ISBN 3668343020
Libristo code 15764504
Publishers Grin Publishing
Weight 45
Dimensions 148 x 210 x 3

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques
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