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Balanced Scorecard

Language GermanGerman
Book Paperback
Book Balanced Scorecard David P. Norton
Libristo code: 44618054
Publishers Schäffer-Poeschel Verlag, January 2024
Kaplan und Norton haben mit der Balanced Scorecard ein bahnbrechendes Managementsystem entwickelt. D... Full description
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39.64 €
77.54  лв
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Kaplan und Norton haben mit der Balanced Scorecard ein bahnbrechendes Managementsystem entwickelt. Der Grundgedanke der Balanced Scorecard liegt darin, dass sich der wirtschaftliche Erfolg von Unternehmen - aber auch anderer Organisationen - auf Einflussfaktoren gründet, die hinter den finanziellen Zielgrößen stehen. Zur Steuerung einer Organisation ist es erforderlich, dass aus der Strategie klar formulierte, messbare und kontrollierbare Steuerungsgrößen abgeleitet werden und diese - »ausbalanciert« in den Erfolg bestimmende Perspektiven - dem Management und den Mitarbeiter:innen die Richtung weisen. 

 

Management-Klassiker  

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  • Von ausgewiesenen Expert:innen des Fachgebiets 
  • Bücher, die jeder Manager und Managerinnen gelesen haben sollten 

 

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About the book

Full name Balanced Scorecard
Author David P. Norton
Language German
Binding Book - Paperback
Date of issue 2024
Number of pages 309
EAN 9783791061696
ISBN 3791061690
Libristo code 44618054
Publishers Schäffer-Poeschel Verlag
Weight 549
Dimensions 170 x 230 x 17

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques
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