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Beschwerdemanagement

Als Kern eines Kundenbindungssystem des Tourismus am Praxisbeispiel der IP Internationale Projekt GmbH

Language GermanGerman
Book Paperback
Book Beschwerdemanagement Alexandra Gerken
Libristo code: 06820551
Publishers VDM Verlag Dr. Müller, November 2008
Das Beschwerdemanagement ist geeignet, §Unzufriedenheit zu entdecken und zu beseitigen. Es §gibt dem... Full description
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52.43 €
102.55  лв
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Das Beschwerdemanagement ist geeignet, §Unzufriedenheit zu entdecken und zu beseitigen. Es §gibt dem Kunden Möglichkeiten einen Dialog mit §Unternehmen zu führen. Diese wiederum können hieraus §hilfreiche Informationen für eine bessere §Kundenbindung erzielen. Die Tourismusbranche als ein §großer Teil des Dienstleistungssektors zeichnet sich §durch einen hohen Grad an Kundennähe aus. §Vor diesem Hintergrund erscheint eine Untersuchung §des Beschwerdemanagements im Tourismus an Hand eines §Praxisbeispiels vom besonderen Interesse. Was für §ein Nutzen hat ein aktives Beschwerdemanagement für §den Jugendsprachreiseveranstalter IP Internationale §Projekt GmbH?

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About the book

Full name Beschwerdemanagement
Author Alexandra Gerken
Language German
Binding Book - Paperback
Date of issue 2009
Number of pages 80
EAN 9783639117080
Libristo code 06820551
Publishers VDM Verlag Dr. Müller
Weight 126
Dimensions 150 x 220 x 5
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