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Brand Strategy: 6 Steps to Building a Lasting Identity

Language EnglishEnglish
Book Paperback
Book Brand Strategy: 6 Steps to Building a Lasting Identity Lloyd Corder
Libristo code: 26181452
To give companies a competitive edge, marketers created branding and have started to figure out how,... Full description
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To give companies a competitive edge, marketers created branding and have started to figure out how, when and where to use assorted techniques that take relatively minor and sometimes insignificant differences between products, services or ideas and magnif

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About the book

Full name Brand Strategy: 6 Steps to Building a Lasting Identity
Author Lloyd Corder
Language English
Binding Book - Paperback
Date of issue 2016
Number of pages 274
EAN 9781534860490
ISBN 1534860495
Libristo code 26181452
Weight 548
Dimensions 203 x 254 x 15
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