Contact
How to shop
Delivery
Shopping guide
Communicating Globally
Intercultural Communication and International Business
English
230 b
Up to 30 days for returns
Customers also purchased
/
Paperback
8.21
€
16.06 лв
/
Adobe ePub DRM
157.56
€
308.17 лв
/
Paperback
12.66
€
24.75 лв
Communicating Globally: Intercultural Communication and International Business provides students with a cultural general awareness of diverse world views, valuable insights on understanding and overcoming cultural differences, and a clear path to international business success. This text integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. Intended as supplemental reading in courses on communication, culture, and globalism, this book provides an innovative perspective on cosmopolitan communication, global leadership, cultural synergy, and the dynamic processes affecting international business. The book discusses the implications of these approaches and the new competencies needed for conducting international business and entering the world marketplace. It examines intercultural transitions and cross-cultural relationships as well as how virtual groups or teams and constant change influence multinational organizations.The book further provides insights into doing business abroad by examining significant geographic regions and emphasizing cultural themes and patterns, business conduct and characteristics, and emerging trends. Also included is a regional resource guide that establishes a sensible foundation for readers to continue their own cross-cultural or international business research, personally transforming their understanding into individually instructive significance.
About the book
English
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
/
Paperback
26.40
€
51.64 лв
/
Paperback
111.83
€
218.72 лв
/
Paperback
7.02
€
13.74 лв
/
Paperback
65.68
€
128.46 лв
/
Paperback
12.29
€
24.05 лв
/
Adobe ePub DRM
168.21
€
328.99 лв
/
Adobe ePub DRM
5.27
€
10.30 лв
