Contact
How to shop
Delivery
Shopping guide
Communication Excellence
How to Develop, Manage and Lead Exceptional Communications
English
95 b
Up to 30 days for returns
Customers also purchased
/
Paperback
45.33
€
88.66 лв
/
Paperback
12.05
€
23.57 лв
/
Paperback
14.59
€
28.53 лв
Exploring the implications of 10 years of data from more than 22,000 communication professionals across Europe, combined with case studies and interviews with chief communication officers from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication. Communication Excellence presents a culmination of research and best practice models, covering strategic communication, the impact on reputation, crisis, mediatisation, organisational culture, new digital, social and mobile media as well as the development of professionalisation. Providing clear guidance on the difference between normal and excellent communications departments, the book shows readers how communication can effectively influence and support the organisation and positively fit within the business strategy of today's global and changing markets. The study behind this book, the European Communication Monitor, is known as the most comprehensive provider of reliable data in the communication field worldwide.
About the book
English
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
/
Paperback
18.06
€
35.32 лв
/
Paperback
9.41
€
18.41 лв
/
Paperback
6.72
€
13.15 лв
/
Paperback
19.30
€
37.75 лв
Hi! I'm Libroamiko, your book advisor.
How can I help you?