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Consumer Behaviour

Language EnglishEnglish
Book Hardback
Book Consumer Behaviour Robert East
Libristo code: 14488971
Publishers SAGE Publications Ltd, November 2016
Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more emp...
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161.34 €
315.55  лв
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Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment.

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About the book

Full name Consumer Behaviour
Author Robert East, Jaywant Singh, Marc Vanhuele, Malcolm Wright
Language English
Binding Book - Hardback
Date of issue 2016
Number of pages 368
EAN 9781473919495
ISBN 9781473919495
Libristo code 14488971
Publishers SAGE Publications Ltd
Weight 818
Dimensions 315 x 241 x 26

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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