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Cool

How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World

Language EnglishEnglish
Book Paperback
Book Cool Steven Quartz
Libristo code: 10985696
Publishers Farrar, Straus, Giroux, April 2016
If you have ever wondered why SUVs replaced minivans, how one rap song turned the cognac industry up... Full description
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33.60  лв
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If you have ever wondered why SUVs replaced minivans, how one rap song turned the cognac industry upside down, or what gives Levi's jeans their iconic allure, look no further--in Cool, Steven Quartz and Anette Asp finally explain the fascinating

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About the book

Full name Cool
Author Steven Quartz, Anette Asp
Language English
Binding Book - Paperback
Date of issue 2016
Number of pages 292
EAN 9780374535933
ISBN 0374535930
Libristo code 10985696
Publishers Farrar, Straus, Giroux
Weight 272
Dimensions 140 x 210 x 25

Categories

Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Cognitive studies
Economics, Finance, Business & Management > Economics > Behavioural economics
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