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Corporate Communication

Language EnglishEnglish
Book Paperback
Book Corporate Communication Klement Podnar
Libristo code: 05140756
Publishers Taylor & Francis Ltd, November 2014
Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, st... Full description
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89.78 €
175.60  лв
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Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book prov

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About the book

Full name Corporate Communication
Author Klement Podnar
Language English
Binding Book - Paperback
Date of issue 2014
Number of pages 226
EAN 9781138804722
ISBN 113880472X
Libristo code 05140756
Publishers Taylor & Francis Ltd
Weight 378
Dimensions 168 x 238 x 12

Categories

Economics, Finance, Business & Management > Business & Management > Business communication & presentation
Economics, Finance, Business & Management > Business & Management > Sales & marketing
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