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Dirección comercial: cómo vender más y mejor

Language SpanishSpanish
Book Paperback
Book Dirección comercial: cómo vender más y mejor ICB
Libristo code: 13184868
Publishers ICB Editoriles, July 2010
MÓDULO 1: Atraer TEMA 1. Introducción al Marketing y Ventas MÓDULO 2: Hacer Vender TEMA 2. Organizac... Full description
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MÓDULO 1: Atraer TEMA 1. Introducción al Marketing y Ventas MÓDULO 2: Hacer Vender TEMA 2. Organización Comercial TEMA 3. Selección de la Fuerza de Ventas TEMA 4. Introducción de un Nuevo Vendedor TEMA 5. Formación de la Fuerza de Ventas TEMA 6. Sistemas de Compensación TEMA 7. Técnicas de Venta MÓDULO 3: Satisfacer y Fidelizar TEMA 8. Satisfacción de las Necesidades de los Clientes TEMA 9. El Cuidado de los Clientes Existentes TEMA 10. La Relación con el Cliente TEMA 11. La Base de Datos de Marketing. ¿Qué se Entiende por Base de Datos Marketing? TEMA 12. Modelos de Segmentación Solucionarios Test Glosario Bibliografía

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About the book

Full name Dirección comercial: cómo vender más y mejor
Author ICB
Language Spanish
Binding Book - Paperback
Date of issue 2010
Number of pages 482
EAN 9788492889952
ISBN 8492889950
Libristo code 13184868
Publishers ICB Editoriles
Weight 630
Dimensions 210 x 297
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