Free delivery for orders over 69.99€

Check order status

Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free

Free delivery for purchases over 69.99 €

Speedy courier 3.99 € Speedy point 3.99 € Еконт courier 4.49 € Еконтомат/Офис на Еконт 4.49 € Ekont Box 4.49 € Sameday courier 4.49 € Sameday Box 4.49 € Box Now 4.49 €

Contact

How to shop

Help

My account

▸ Empty :-(

Free delivery for orders over 69.99€

Ends Game

Name: Ends Game
Brand: MIT Press Ltd
SKU: 35770330
Price: 18.53 EUR
Availability: InStock
Author: Marco Bertini
ISBN: 9780262542777

How Smart Companies Stop Selling Products and Start Delivering Value

Marco Bertini

Oded Koenigsberg

Language

English

Book Paperback

Libristo code: 35770330

Publishers MIT Press Ltd, January 2022

How some firms are rewriting the rules of commerce by pursuing "ends"--actual outcomes--rather than... Full description

Libristo code: 35770330

45 b

18.53 €

36.25 лв

50 % chance We search the world When will I receive my book?

Up to 30 days for returns

Customers also purchased

Win from Within James Heskett

Hardback

34.09 € 66.67 лв

Four Steps to the Epiphany Steve Blank

Hardback

34.91 € 68.28 лв

Serial Innovators Abbie Griffin

Hardback

31.20 € 61.03 лв

The Chalice and the Blade Riane Eisler

Paperback

16.11 € 31.52 лв

Shared Purpose: A thousand business ecosystems, a connected community, and the future Dr James F Moore

Paperback

19.77 € 38.67 лв

No-Excuses Innovation Walter Herbst

Hardback

27.50 € 53.78 лв

Codex Aléra, T4 : La Furie du capitaine Jim Butcher

Paperback

13.54 € 26.48 лв

Endlich Yogalehrer - wie fange ich jetzt an? Nadja Curth-Schulczek

Paperback

8.13 € 15.90 лв

Konzernbegriff der Zinsschranke Michael Deinhard

Paperback

26.41 € 51.66 лв

Dragon Quest - Les Héritiers de l'emblème T22 Kamui Fujiwara

Paperback

9.37 € 18.32 лв

LEGO® Star Wars(TM) Lexikon der Minifiguren DK Verlag

Hardback

20.54 € 40.18 лв

Mes frites anti-stress

Paperback

14.52 € 28.39 лв

Trötsch Shaun das Schaf Puzzlebuch Trötsch Verlag GmbH & Co.KG

Hardback

9.57 € 18.72 лв

Viterbo e la Tuscia. Una guida Simona Silvestri

Paperback

21.57 € 42.19 лв

Zu Weihnachten ein Prinz Mariah Stone

Paperback

11.48 € 22.45 лв

Meine Reise durch Afrika Rita Berman

Paperback

10.76 € 21.04 лв

Centuria

Paperback

27.39 € 53.57 лв

Dieu me parle d'amitié Salem De Bezenac

Paperback

10.14 € 19.83 лв

Tiere denken Richard David Precht

Paperback

11.53 € 22.55 лв

Deseto Nebo Selma Sljuka

Paperback

6.43 € 12.58 лв

Aufgewachsen in Heilbronn in den 50er und 60er Jahren Jürgen Schedler

Hardback

12.82 € 25.07 лв

Diccionario Escolar de la Lengua Española Mestas

Paperback

8.03 € 15.70 лв

Igreja Catolica na Historia da Educacao Popular do Campo Paulo Vitor de Souza Pinto

Paperback

35.48 € 69.39 лв

Eine Randbemerkung (Translation) Isabelle Rowan

Paperback

13.44 € 26.28 лв

How some firms are rewriting the rules of commerce by pursuing "ends"--actual outcomes--rather than selling "means"--their products and services.Would you rather pay for health care or for better health? For school or education? For groceries or nutrition? A car or transportation? A theater performance or entertainment? In The Ends Game, Marco Bertini and Oded Koenigsberg describe how some firms are rewriting the rules of commerce: instead of selling the "means" (products and services), they adopt innovative revenue models to pursue the "ends" (actual outcomes). They show that paying by the pill, semester, food item, vehicle, or show does not necessarily reflect the value that customers actually derive from their purchases. Revenue models anchored on the ownership of products, they argue, are patently inferior.