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Global Competitiveness

Ten Things Thai Businesspeople Should Know

Language EnglishEnglish
Book Hardback
Book Global Competitiveness William Philip Wall
Libristo code: 38573577
Publishers Springer Verlag, Singapore, January 2022
This book discusses the aspects of global competition in terms of the strategies that could be appli... Full description
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79.39 €
155.28  лв
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This book discusses the aspects of global competition in terms of the strategies that could be applied to improve the competitive position of businesses and consolidate gains particularly in the Thai market. The book is composed of 10 chapters focusing on topics related to business strategy, such as competition, marketing, innovation, utilizing information, technology, human resources, strategic alliances, customer service, implementation, monitoring and evaluation of strategies, and corporate social responsibility. This book will serve as a useful guide for those already in business in Thailand as well as for businesses that hope to expand their existing operations in Thailand to the global market.

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About the book

Full name Global Competitiveness
Author William Philip Wall
Language English
Binding Book - Hardback
Date of issue 2022
Number of pages 97
EAN 9789811677540
Libristo code 38573577
Publishers Springer Verlag, Singapore
Weight 342
Dimensions 155 x 235 x 12

Categories

Economics, Finance, Business & Management > Business & Management > International business
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