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Key Account Selection Matrix (Windows 2000 version)

Language EnglishEnglish
Book Paperback
Publishers Taylor & Francis Ltd, May 2000
A companion to "Key Customers: How to Manage them Profitably", this title presents a software-based... Full description
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A companion to "Key Customers: How to Manage them Profitably", this title presents a software-based customer portfolio analysis framework for DIY application. It addresses strategic marketing and customer management practice. It also displays customer information in charts. It is a stand-alone product with no additional software requirements.

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About the book

Full name Key Account Selection Matrix (Windows 2000 version)
Author Marketing Process Company
Language English
Binding Book - Paperback
Date of issue 2000
EAN 9780750651769
ISBN 9780750651769
Libristo code 06701098
Publishers Taylor & Francis Ltd

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
Computing & Information Technology > Business applications
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