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La communication

Language FrenchFrench
Book Book
Book La communication Sfez
Libristo code: 34491015
Publishers QUE SAIS JE
La communication envahit tous les domaines : communication d'entreprise, marketing politique, pages... Full description
? points 31 b
12.72 €
24.87  лв
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La communication envahit tous les domaines : communication d'entreprise, marketing politique, pages « communication » de nos journaux, technocommunication, psychothérapies de groupe pour apprendre à « communiquer », etc. En soi, communiquer ne veut rien dire. Il y a en revanche des théories, des pratiques et des techniques de la communication que Lucien Sfez expose et discute. Représentative, expressive ou confondante : les formes de la communication y sont décrites ainsi que les idéologies qui les portent afin de permettre à chacun de décrypter ce phénomène fondamental de nos sociétés contemporaines.

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About the book

Full name La communication
Author Sfez
Language French
Binding Book - Book
Number of pages 128
EAN 9782715403178
Libristo code 34491015
Publishers QUE SAIS JE
Weight 100

Categories

Reference, Information & Interdisciplinary subjects > Research & information: general > Information theory
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