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Last Mile

Creating Social and Economic Value from Behavioral Insights

Language EnglishEnglish
Book Hardback
Book Last Mile Dilip Soman
Libristo code: 09862720
Publishers University Of Toronto Press, November 2015
The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons...
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51.26 €
100.25  лв
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The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations' last mile problems, whether they work in business, government, or the nonprofit sector.

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About the book

Full name Last Mile
Author Dilip Soman
Language English
Binding Book - Hardback
Date of issue 2015
Number of pages 296
EAN 9781442650435
ISBN 9781442650435
Libristo code 09862720
Publishers University Of Toronto Press
Weight 590
Dimensions 161 x 235 x 24

Categories

Society & Social Sciences > Society & culture: general > Social & ethical issues > Consumerism
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Economics, Finance, Business & Management > Business & Management > Organizational theory & behaviour
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