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Marketing Alignment

Name: Marketing Alignment
Brand: Hats Off Books
SKU: 04235928
Price: 12.75 EUR
Availability: InStock
Author: Mac McKinley
ISBN: 9781587361180

Mac McKinley

Language

English

Book Paperback

Libristo code: 04235928

Publishers Hats Off Books, November 2002

Business executives must ensure that their corporate positioning, product positioning, value proposi... Full description

Libristo code: 04235928

31 b

12.75 €

24.93 лв

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Business executives must ensure that their corporate positioning, product positioning, value propositions, sales channel strategies, messaging, and targeting are all in true alignment with each other, as well as the expectations of a target market.

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About the book

Full name Marketing Alignment

Author Mac McKinley

Language

English

Binding Book - Paperback

Date of issue 2002

Number of pages 208

EAN 9781587361180

ISBN 1587361183

Libristo code 04235928

Publishers Hats Off Books

Weight 313

Dimensions 169 x 216 x 15

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