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Marketing turístico

Language SpanishSpanish
Book Paperback
Book Marketing turístico Patricia Mármol Sinclair
Libristo code: 13231969
Publishers Ediciones Paraninfo, S.A, January 2012
Este manual ha sido concebido y desarrollado como libro de texto para el módulo profesional de Marke... Full description
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Este manual ha sido concebido y desarrollado como libro de texto para el módulo profesional de Marketing Turístico, de los Ciclos Formativos de grado superior de Agencias de viajes y gestión de eventos, Gestión de alojamientos turísticos, y Guía, información y asistencias turísti cas, pertenecientes a la familia profesional de Hostelería y Turismo. Este libro presenta el marketing turístico de forma didáctica, práctic a, actual y explícita. A su vez, para el diseño de cada unidad se han considerando dos principios básicos: la validez en todo el territorio nacional y la adaptación a las necesidades de los destinatarios y a la s posibilidades de formación en un centro educativo.

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About the book

Full name Marketing turístico
Author Patricia Mármol Sinclair, Carmen Delia Ojeda García
Language Spanish
Binding Book - Paperback
Date of issue 2012
Number of pages 224
EAN 9788497328784
ISBN 8497328787
Libristo code 13231969
Publishers Ediciones Paraninfo, S.A
Weight 614
Dimensions 210 x 270

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