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This second annual report presents comparative year-to-year data on the extent and nature of violence on television across programme genres and channel types. It contributes new data on the effectiveness of various kinds of violence ratings and advisories for children and young adolescent audiences. It also presents a fresh analysis of a national survey of adolescents that shed light on the most appropriate audiences for anti-violence public service announcements. Finally, it provides novel analysis of 'high risk' presentations of violence most likely to affect younger audiences.
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