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On The Origins of Self-Service

Language EnglishEnglish
Book Hardback
Book On The Origins of Self-Service Franck Cochoy
Libristo code: 09401513
Publishers Taylor & Francis Ltd, August 2015
Most marketing scholars implicitly consider independent merchants as conservative and passive actors... Full description
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288.84 €
564.93  лв
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Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this innovative study, Franck Cochoy challenges this perspe

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About the book

Full name On The Origins of Self-Service
Author Franck Cochoy
Language English
Binding Book - Hardback
Date of issue 2015
Number of pages 226
EAN 9781138902497
ISBN 9781138902497
Libristo code 09401513
Publishers Taylor & Francis Ltd
Weight 492
Dimensions 156 x 234 x 20

Categories

Society & Social Sciences > Sociology & anthropology > Sociology > Sociology: work & labour
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Behavioural economics
Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries
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