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The Naked Consumer

How Our Private Lives Become Public Commodities

Language EnglishEnglish
Book Paperback
Book The Naked Consumer Erik Larson
Libristo code: 10971992
Publishers PENGUIN GROUP USA, February 1994
Some companies gather and sell personal information to assist businesses in their marketing campaign... Full description
? points 55 b
22.76 €
44.51  лв
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Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.

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EWA KASP for
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About the book

Full name The Naked Consumer
Author Erik Larson
Language English
Binding Book - Paperback
Date of issue 1994
Number of pages 275
EAN 9780140233032
ISBN 0140233032
Libristo code 10971992
Publishers PENGUIN GROUP USA
Weight 204
Dimensions 133 x 203 x 13

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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