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Thinking through Television

Name: Thinking through Television
Brand: Cambridge University Press
SKU: 04618916
Price: 48.06 EUR
Availability: InStock
Author: Ron Lembo
ISBN: 9780521585774

Ron Lembo

Language

English

Book Paperback

Libristo code: 04618916

Publishers Cambridge University Press, October 2000

This original and engaging book investigates American television viewing habits as a distinct cultur... Full description

Libristo code: 04618916

116 b

48.06 €

93.99 лв

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This original and engaging book investigates American television viewing habits as a distinct cultural form. Based on an empirical study of the day-to-day use of television by working people, it develops a unique theoretical approach integrating cultural sociology, post modernism and the literature of media effects to explore the way in which people give meaning to their viewing practices. While recognising the power of television, it also emphasises the importance of the social and political factors which affect the lives of individual viewers, showing how the interaction between the two can result in a disengagement with corporately produced culture at the same time as an appropriation of the images themselves into people's lives.